Creative Marketing for Modern Businesses.
Helping businesses tell their story, connect with the right audience, and grow through thoughtful brand strategy and practical digital marketing.
The founder and creative force behind Motive Media. I launched this business with one goal in mind, to help brands like yours cut through the noise and make an impact. Whether you’re a small business looking to build your presence or an established brand ready to level up, I bring strategy, creativity, and real-world marketing expertise to the table.
Hey, I’m Johanna.
A Bit About Me
My background is in corporate marketing, where I built a solid foundation in brand strategy, digital marketing, and design. Over time, I realized I wanted to work more directly with businesses, helping them grow in ways that feel practical, honest, and aligned with who they are.
Along the way, I’ve also built my own brand as a freeride mountain bike athlete and content creator. Growing an audience and working with outdoor and action sports brands has given me a real-world understanding of what it takes to tell a good story, create content people actually care about, and build trust with your audience.
I don’t follow one-size-fits-all packages. Every project starts with figuring out what makes sense for the business and building from there, whether that’s brand direction, content, or ongoing marketing support.
I lead all projects personally, and when something calls for extra expertise, I pull in people from a trusted creative network. That keeps things flexible and focused, without the layers or overhead of a traditional agency.
Services
At Motive Media, the focus is on helping businesses define their direction and build practical, thoughtful marketing and design strategies that support long-term growth.
-
Build a strong foundation for your business with a clear and compelling brand identity.
-
Boost your online presence with engaging content, strategic planning, and consistent posting.
-
From eye-catching visuals to persuasive copy, we create content that connects and converts.
-
Get a customized roadmap to achieve your marketing goals and drive growth.
-
Gain expert insights and guidance to optimize your marketing strategies.
-
Craft a unique logo that captures the essence of your brand.
-
Clean, consistent imagery that highlights space, light, and layout—helping listings stand out.
“Johanna is a gifted professional in this new and changing marketing medium. Social media and digital marketing is a vital part of any company’s marketing mix, and it isn’t something that can be done off the side of the desk anymore. It takes a knowledgeable professional like Johanna to make your business social media thrive. She has the unique ability to understand your business, and present it online the right way, with great dedication and enthusiasm!”